Flyling Media Inc.
Jan 24, 2024
(Original title: Post-production enhances the quality and impact of advertisements)
In the field of advertising production, post-production is a crucial task, which is related to the final effect of the advertisement. In the recent high-profile "FILA Golf 2023 Green Trump" project, the U.S.-based post-producer Song Angelin, as the post-production supervisor of the article, provided a solid guarantee for the successful production of the advertisement by relying on his excellent professional skills and rich experience, which further enhanced the quality and influence of the brand advertisement. The quality and influence of the brand advertisement was further enhanced.
Song Angelin played a key role in the production of this advertisement. He was not only responsible for overseeing the entire post-production process of the advertisement, but also deeply involved in the editing, special effects, sound effects and soundtrack. His professional technical guidance and strict control of details ensured that the quality and effect of the advertisement reached the best state.
It is understood that FILA Golf is a brand new sub-brand launched by FILA, a century-old sports fashion brand, which is committed to breaking the situation of rigid design and insufficient technology of traditional golf equipment, and meeting the personalized aesthetics and professional performance needs of customers. As an important part of FILA Golf's brand image promotion, this advertisement is of great significance in enhancing brand awareness and reputation.
During the production of the commercial, Song Angelin worked closely with the team to ensure that each step of the process achieved the desired results. She had many in-depth conversations with Mimi Zhang, a well-known producer in North America, to determine the dynamic rhythm and youthful image style for the pre-production and the editing rhythm and color matching for the post-production. These meticulous planning and requirements enabled the commercial to meet the brand's expectations in the final presentation.
In addition, Song Angelin pays special attention to the communication and cooperation with the producer. Through the project's feedback on the commercial's production status and needs, adjustments and optimizations are made. This close relationship ensured that the commercials were completed on time and in good quality, and laid a solid foundation for the subsequent marketing campaigns.
With the broadcast of the advertisement, its effect exceeded the expectation and was widely praised and recognized. This not only enhances the popularity and influence of the FILAGolf brand, but also establishes a good reputation for SONGAN GREEN in the field of advertising production. In the future, Song Angelin will continue to uphold the spirit of professionalism, constantly improve the level of technology, and is committed to creating more successful advertising works. At the same time, he also looks forward to working with more partners to jointly promote the innovation and development of the advertising industry.